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Sammy Shiers: Founding Journey of Inner Bloom

Welcome Sammy Shiers to Female Health Founders, how did your journey in women’s wellbeing begin?

Inner Bloom was created as a result of my own personal journey. I have spent thousands of £s on my own self development and learnt many different tools and strategies that has allowed me to heal from the past and become the woman i am today but at a cost and a lot of trial and error. There are many things I tried and loved and some not so much.

I recognised that whilst people may think they have the solution to my problem it is only me who can recognise this and only in my own time and in my own way.

-Sammy Shiers

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There is no one size fits all when it comes to improving your Wellbeing so with this in mind, Inner Bloom was Born. An Academy bringing over 50+ Coaches & Healers together into one space, sharing their tools and resources to support Women with their Wellbeing. The Academy was built with the intention for it to be affordable for all and for women to take what resonates and leave the rest. Allowing them to Explore, Learn, Grow and Bloom at their own pace and in their own way.

What inspired you to start your business?

The desire to support women and transform their lives in the same way I have transformed mine.

Tell us more about your women’s health business?

Inner Bloom is a Womens Wealth & Wellbeing Academy. We provide women with tools and resources in the style of Masterclasses, Mini Courses Ebooks & Live Workshops to support them with their Mental, Emotional & Spiritual Wellbeing. Inner Bloom allows women to explore things they may not have known about themselves and the world before in a safe and nurturing environment. When women join Inner Bloom they can become an Ambassador and earn passive income through promoting the Academy to their network. Everything they need to know how to do this is within the Academy and has helped grow our network without huge Marketing or Ad costs.

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As a woman in business, what obstacles have you faced in establishing your company? And how have you overcome them?

The Inner Bloom journey has felt like a real life Takeshi Castles obstacle course. If I could describe it in a GIF, it would be…. When Ross tries to navigate the couch up the stairs by pivoting and screaming “pivot” over and over again. I have faced many obstacles but my biggest has been me getting in my own way. I really do believe that the biggest contribution to anyone’s success is their Mindset. It can be a lonely journey because the hardest things you have to face are the things that nobody else can see.


The doubts, imposter syndrome, the fear of failure. All of which have been my biggest obstacle. My biggest lesson has been to not allow them to consume me but also not to ignore them.

51% is all it takes. I don’t need to be 100% confident in what I can achieve I just need to be more confident in achieving it then doubting it.

-Sammy Shiers

Self belief is the fuel to your success. PERIOD! And this self belief has to come from within. NOT external validation. My motto has been if you never quit, you NEVER fail. I just keep going and in doing so i continue to build resilience and adaptability.

Sammy Shiers, Inner bloom,
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How do you see the landscape of digital women’s health evolving to fill the gender health gap?

I think the digital era is made for women. In this industry I think it’s the men that will need to bridge the gap as we become more Digital based providers & consumers.. Women want to help themselves so are more likely to explore how they can improve their Health & Wellbeing online and from the comfort of their own home. I think it’s an industry that women will dominate.

Can you pinpoint a particular strategy that has been pivotal to the success of your holistic health business? How did you develop it? What impact has it had?

I invested in a Digital Marketing Course and it allowed me to completely rebrand my brand & business model. It has also helped me get clearer on my messaging and how to reach my target audience. I went from 0 sales for Months to sales within 4 days once I started implementing what I had learnt.

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Which key pieces of kit, technology or software could you not live without for your business?

  • Canva – I use this to design EVERYTHING
  • Social Media – Instagram & Facebook to attract my audience
  • Facebook to connect with all of the Coaches featured on the platform
  • Capcut – To edit my videos
  • LinkedIn – To build my network
  • LinkedIn Helper – To build my network using automation
  • Stan Store – Easy sales funnel for my products
  • Mighty Networks – Hosts Inner Bloom
  • ChatGPT – support with content

What is your big vision for your women’s health business?

UNICORN Goal is 1 Million Members by 2028

Sammy Shiers, Inner bloom,
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Your pieces of advice for fellow female health founders?

  1. Love yourself through the journey
  2. Don’t compare your journey to someone else’s
  3. Believe in yourself, you have gifts & talents the WORLD needs more than EVER!

Contact Sammy Shiers & Inner Bloom